Is your US reach really US? Check the campaign audience map

You definitely analyze each influencer campaign performance - views, likes, and clicks. That’s basic. The next level is to track the campaign audience distribution and show your client/boss where those impressions and interactions are coming from:

• Countries & regions for every tracked creator in your campaign.

• City-level audience for Instagram.

• Languages across audiences — so you can stop guessing creative localization.

Here is how it looks like:

Campaign monitoring map is available for YouTube and TikTok. 

👉 Be the first among its first users 👈

What changes for you? 

You move from “I think we’re hitting France” to “62% of engaged reach came from Île-de-France and Auvergne-Rhône-Alpes — let’s double down there.”

Audience location helps you prove market fit by geography — not vibes. If your sellable geos are ES/FR/PT, you’ll see instantly whether paid reach stayed inside those lines. And when 25–30% of reach leaks outside priority markets, you can spot it and shift spend to creators whose audience actually buys where you ship.

A few quick plays you can ship this week:

• Planning a push where your stores live? Filter for creators with audience clusters in those trade areas and re-route the budget accordingly.

• If a big chunk of engaged users shows a different primary language, brief creators for localized hooks and see CPA drop.

• Compare geo breakdowns to your tracked outcomes to see which markets return the best CPA — then reallocate.

Read Also: An Ideal Timeline for Influencer Marketing Campaigns.

👉 Open your campaign monitoring 👈