Influencer analysis

Get all the data you need to vet an influencer’s profile for a collab decision

Tired of manual analysis of influencers profiles? Get it in seconds! IQFluence influencer analysis tool surfaces creator stats, engagement quality, and audience fit in seconds across Instagram, TikTok, and YouTube.

Hero
  • narrative brand logo
  • south next brand logo
  • 110industries brand logo
  • luny one brand logo
  • m-digital brand logo
  • bulk brand logo
  • feature icon
    Save your time
    Manual often takes 2–3 hours per creator. IQFluence condenses that to ~1 minutes per creator turning a 30-creator shortlist from multiple days into a single afternoon.
  • feature icon
    Stop wasting spend
    Our influencer analysis tool provides geo-proof audiences, spot fraud, so you avoid overlap. See 10–20% media efficiency gains and ~$8k saved per campaign block.
  • feature icon
    Get accurate Insights
    API-integrated analytics pull real creator performance — engagement medians, saves, velocity, audience — so decisions aren’t bio guesses but accurate CFO-proof picks.

Get your influencer discovery shortlist — fast, accurate, ready to pitch

  • screenshot

    Check the influencer profile

    IQFluence’s influencer profile analysis gives you a clean, one-screen snapshot so you spot obvious misfits fast and keep only the contenders that match your geography, language, and creative vibe.

    • Followers count
    • Influencer location
    • Best posts
    • Influencer brand affinity (Instagram)
    • Influencer interests (Instagram)
  • screenshot

    Verify content performance at a glance

    Skip the spreadsheet slog. IQFluence pulls the last 30 posts via API and gives you crisp numbers + time-series graphs — so trends, dips, and unusual spikes are obvious. The platform influencer performance analysis provides average data on metrics:

    • Average views (video)
    • Average Reels plays (Instagram)
    • Average likes
    • Average comments
    • Average saves
    • Average shares
    • Engagement rate
  • screenshot

    Check brand & topic safety

    Before you brief or book, run a quick brand/topic safety pass. IQFluence influencer analysis shows what the creator actually talks about so you can spot fit (and red flags) fast.

    • For YouTube we pull recent videos and surface a keyword cloud — themes, brands, and recurring topics — so relevance and potentially sensitive areas are obvious at a glance.
    • For TikTok we map the creator’s hashtags — frequency, recency, co-tags — to reveal content patterns and topical edges.
  • screenshot

    Stop guessing who you’ll reach with influencer audience analysis

    IQFluence’s influencer follower analysis gives you a one-screen, visual read on whether a creator’s followers match your market — so you can localize smartly, avoid geo-leakage, and sanity-check real reach (not just follower count). Clean dashboards + maps + charts; no spreadsheets, no tab chaos. What you get:

    • Age × gender split
    • Location by country and city
    • Languages they speak
    • Audience brand affinity
    • Audience interests affinity
    • % of influencer audience who likely to see your posts
  • screenshot

    Get contact info instantly

    Get the right inbox and profiles, instantly. IQFluence surfaces outreach-ready contacts and linked profiles right inside the audit — so your team can move from shortlist to «sent» without tab chaos. What you get (if influencer listed it):

    • Email address
    • Messenger
    • TikTok profile URL
    • Instagram profile URL
    • YouTube channel URL
  • screenshot

    Compare you favs to decide where to focus budget

    See your top picks side-by-side so budget flows to the best fit — faster approvals, fewer debates, and zero «why did we fund this?» regrets.

    While reviewing a profile, add it to Favourites, group creators into lists. Then open (or download) a clean comparison view of the key signals.

More tools to save time and boost results

  • Screenshot Influencer Search
    Influencer Search
    IQFluence influencer data analysis suggests high-fit lookalikes by content topics and audience fit — so you can scale proven patterns fast. Want more? Jump to Discovery filters & enrich your list in seconds.
  • Screenshot Mediaplan Builder
    Mediaplan Builder
    Optimise your workflow by inputting influencer data as you construct a mediaplan; utilise 30-day views, likes, comments, and ER, meticulously compiled in a Google Sheet for your convenience.
  • Screenshot Campaign Monitoring
    Campaign Monitoring
    Verify deliverables, track posts automatically, and attribute clicks, sign-ups, and purchases via UTMs — live dashboards for reach, views, ER, CPE/CPA, and geography.
  • Screenshot API integration
    API integration
    The IQFluence API provides audience demographic and psychographic attributes for Instagram, YouTube, and TikTok based on active audiences, with user lookups by user ID or username.

FAQs

What audience data do I see for each creator?

A clean, one-screen snapshot: gender split, age×gender cohorts, primary audience languages, location by country (map + shares), city-level metros on Instagram, plus audience brand affinities and interests (IG) derived from captions/hashtags. IQFluence influencer analysis software also surfaces reachability % so you know how much of that audience is likely to actually see sponsored posts.

How accurate is the location data? Do you show cities?

Yes — country distribution for supported profiles, and city-level breakdowns on Instagram so you can validate key metros (e.g., Madrid vs. Barcelona) before you brief. IQFluence AI influencer analysis tool pulls the latest snapshot at analysis time, so your geo view reflects current audience composition, not last quarter’s.

Can you confirm audience language, not just the creator’s?

Yep. Social influencer audience analysis shows primary audience language(s) so you can catch mismatches fast (creator posts in English, audience consumes Spanish), and plan localization or creator selection accordingly.

Do you analyze commenters or just followers?

Both. IQFluence read the followers graph and the comments cohort (many commenters are followers) to strengthen the audience signal and reduce noise from passive or low-quality follows. The result is a richer view of who actually engages with the content.

What is “audience reachability”?

A quick visibility check. Social media influencer analysis displays the % of followers likely to see posts and flags the share of accounts following >1,050 profiles, which tend to see fewer creator posts. It’s a fast reality check on how much of the audience your sponsored content can reasonably reach.

Do you show brand affinities and interests? How?

On Instagram, yes. We analyze caption text and hashtags across recent posts to infer brand mentions (including competitors) and category interests — then present them as easy chips/lists so you can sanity-check category fit and adjacency.

Can I compare multiple creators’ audiences side-by-side?

Absolutely. Add creators to a list and open comparison mode to stack country/city, language, age×gender, affinities/interests, and reachability. Influencer marketing data analysis makes “who fits our market best?” obvious in seconds.

Can I find creators with similar audiences?

Use Audience Lookalikes to surface creators with comparable geo/language/demo—great for scaling a roster without over-hitting the same eyeballs. Pair with Topic Lookalikes if you also want similar content themes.

How fresh is the data?

We refresh on analysis and fetch the latest available audience signals, so what you see reflects current followers and active commenters — not a stale export. Re-run any profile to update the snapshot before approvals.

Can I export or share audience reports?

One click to PDF/CSV for procurement packets, client decks, and internal approvals. You can also share lists so teammates view the same dashboards without screenshot chaos.

Do you predict conversions from audience data?

No. IQFluence focuses on auditable audience fit, not predictions. If you attach UTM or post links, we’ll track clicks, registrations, and purchases post-publish so you can tie outcomes back to the creators you selected.

Can I set goals or tag by funnel stage inside IQFluence?

We don’t set campaign goals or tag content by funnel stage. The platform provides fit and results tracking (post-fact) so you can make informed selections and measure what happened — clean, neutral, and defensible.

Analyse influencers profiles instantly

Whether you need YouTube, Instagram or TikTok influencer analysis — IQFluence does it all. Get all the data you need for collab decision in one report.