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Relationships

Two lists your next campaign starts from

Influencer shortlist tool that keeps a shortlist and a blacklist in one place, with the reason attached to every name.

Relationships dashboard with saved influencer shortlists for different campaigns

Relationships: the shortlist, the blacklist, and the reason behind every name

Featured in Influencer Marketing Hub Top Platforms 2026 • 5.0 on Capterra

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Keep the decisions, not just the names

Finally, a clean way to organize influencer relationships as you browse thousands of profiles in Discovery. Shortlist the right creators and blacklist the wrong ones. No spreadsheets needed.

Favorites and blacklists keep creator decisions organized by campaign

How to shortlist influencers

From a name in Discovery to a decision you can explain

1

Browse in Discovery

Filters surface creators who match your brief. Not every one of them belongs on a shortlist, and that’s expected.

2

Decide on the spot

One click saves a creator to your roster. Another sends them to the blacklist, no need to leave the profile or open a separate sheet.

3

Attach the reason

Add a short note to the decision: already worked with, not a fit, underperformed, went with a competitor. The next person on your team never has to ask why.

4

Filter the next search

Your blacklist applies as a filter in future Discovery searches, so the same names don’t keep resurfacing. Your shortlist stays ready for the next brief that fits.

Saving a creator from Discovery directly to an influencer shortlist

Why it exists

How a brief becomes a vetted shortlist

Save influencers you actually want to talk to

As you browse Discovery, save promising creators, do a quick vibe check, and decide who is worth reaching out to, without losing track of the good ones.

Exclude influencers you don’t want to work with

Every team has a mental blacklist: creators who underperformed, ghosted, were rude, missed the brief, don’t fit the brand, are simply people you’ve already worked with, or recently ran a campaign for a competitor. Put it somewhere real, with a reason attached, so the next person on your team doesn’t have to relearn it the hard way.

Automate the boring part of shortlist management

Unlock contacts in bulk and pull batch analytics reports across your whole shortlist at once.

Export your shortlist with all the details

Export profile metrics, audience breakdown, location and language data, and contact information whenever you need it outside IQFluence.

No account needed

Prefer to test before you log in?

Free influencer reports Browse pre-built reports on top creators, audience quality, engagement, and fake-follower flags included, without creating an account. See free reports
Fake follower check Run a quick audience-quality check on any creator before you commit budget to outreach. Check a profile

Built for agencies, brand teams and growth teams

One platform, three different Monday mornings

Influencer agencies

Less time formatting, more time on the call

Five clients, five briefs, and a different angle for each? Keep the work separate per brand so nothing bleeds between accounts, and hand the account team something they can forward without rebuilding it first.

DTC & consumer brand teams

Proof you can show, not just claim

Launching with no campaign history to lean on? Start from data instead of a hunch, and let the first campaign leave you with a benchmark the second one can be measured against.

Growth & acquisition teams

Numbers the rest of your stack understands

Leadership wants efficiency, not screenshots? Every creator comes with the same metrics you already report on elsewhere, so influencer spend sits in the same conversation as the rest of acquisition.

More tools to save time and boost results

Influencer Search

Find creators across Instagram, YouTube and TikTok in a 375M-profile database, with 13+ filters for audience fit, engagement quality, and location.

Read more about Influencer Search

Influencer Analysis

Analyze each creator’s profile and audience in one view: average likes, shares, views, engagement rate, post themes, plus audience age and location.

Read more about Influencer Analysis

Audience Overlap

Break down how much of each creator’s audience is shared versus net-new across Instagram, YouTube and TikTok, so you avoid cannibalization, clean up your reach, and plan the budget.

Read more about Audience Overlap

Before you build your first shortlist

What is the Relationships feature in IQFluence?

Relationships is your space to organize creators you’ve found in Discovery. Build shortlists for specific campaigns, keep a running go-to roster of influencers, and create blacklists of creators you don’t want to work with, all in one place, without spreadsheets.

How is this different from just using Discovery?

Discovery is where you search and find everyone who matches your filters. Relationships is where you separate the signal from the noise.

How do blacklists work in Discovery?

When you add a creator to a blacklist, they won’t show up in your future Discovery results if you apply that blacklist as a filter.

What reasons can I attach to a blacklist entry?

Whatever your team actually decides on: already worked with, not a brand fit, underperformed last time, or recently ran a campaign for a competitor are the ones teams reach for most. The note travels with the creator, so anyone on the team sees why before they reach out.

Does this work across Instagram, YouTube and TikTok?

Yes. You can build shortlists and blacklists across all three supported platforms and manage them in one place.

Can I try the Relationships feature on a free trial?

Yes. The 7-day free trial includes Discovery, Influencer Analysis, Relationships shortlists, and the other core analytics features.

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