Free Instagram Influencer Report on Alex Hermozi

Alex Hormozi picture

Alex Hormozi

4.9m followers
Report generated on August 30, 2026
@hormozi

Founder Acquisition.com, Co-Founder Skool.com. I talk about scaling businesses. Get your free scaling roadmap 👇

United States Entrepreneur
Followers
4.9m ▲ 10.59%this month

@hormozi's Instagram followers — the basis for Engagement Rate, Real audience rate, and Audience tab metrics.

Engagement Rate
0.27%

How often @hormozi's audience reacts to a typical Instagram post. See the Influencer tab for a detailed breakdown.

Real audience rate

Estimated share of @hormozi's followers who are real, active people. Full breakdown in the Audience type block.

July 3, 11:14

The 30 Day Buy Nothing Challenge

74k 722
August 16, 16:20

Last week off just the two of us 🥹❤️

73k 891
August 19, 17:27

You cannot beat someone who has already decided they will do whatever it takes for as long as it takes. And that person might as well be you.

66k 641
August 18, 16:00

I will die on this hill. The people I’ve admired most in my life have always reluctantly celebrated at the behest of others - and then and only then - made it about everyone else. There’s a big difference between wanting to celebrate others, and demanding others celebrate you.

58k 3.7k
August 4, 01:00

Every person at some point in their lives needs to decide whether they’re more afraid of failing through action or failing through inaction. You’re gonna fail either way, but only one of them gets you closer to your goal.

52k 383

@hormozi's profile analysis

Followers
4.9m
▲ 10.59% this month

The chart shows how @hormozi's Instagram follower count moved across the selected window, making it easy to spot steady growth phases, accelerations, and any plateaus in audience size over time.

Avg Likes
8.7k
▲ 0.96% this month

Posts on @hormozi's feed averaged a certain number of likes over the selected window. The chart shows how that average shifted post by post.

Following
604
▲ 0.83% this month

The chart shows how @hormozi's following count moved across the selected window, helping identify changes in how actively this Instagram profile follows other accounts over time.

Total posts
4.4k

Total number of posts published by @hormozi on Instagram.

Paid post performance

@hormozi's sponsored vs. organic engagement. Higher means the audience stays engaged with branded content.

Reels plays
414k

Average plays per Reel on @hormozi's Instagram — a useful proxy for short-video visibility.

Avg Comments
175

Average comments per post on @hormozi's feed. Unlike a quick like, a comment requires the viewer to stop and respond.

Avg Shares
1.7k

Average shares per post — how @hormozi's content reaches users beyond direct followers.

Popular #
No data available.
Popular @
@hormozi_partner @hormozi_team @brand_partner @campaign_partner @creator_collab @community_page @media_partner
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TopicSensor®
Lookalikes
Leila Hormozi @leilahormozi Leila Hormozi
Brock Wunder | Social Media Tips @thewundercast Brock Wunder | Social Media Tips
Tasty @tasty Tasty
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Influencer brand affinity
Brand affinity
Retail partners
Food & beverage
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Influencer interests
Toys, Children & Baby
Fitness & Yoga
Fashion & Style
Beauty & Cosmetics
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@hormozi's audience analysis

Audience type
  • Real People
    72.1%
  • Mass Followers
    14.1%
  • Suspicious Accounts
    12.4%
  • Influencers
    1.4%
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Gender and age
  • Male 67%
  • Female 33%
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Language
  • English 87.84%
  • Spanish 3.97%
  • Portuguese 1.68%
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Audience brand affinity
Brand affinity
Retail partners
Food & beverage
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Brands @hormozi's followers most actively engage with — what the audience itself opts into, separate from what @hormozi posts about.

Audience interest affinity
Friends, Family & Relationships
Fashion & Style
Toys, Children & Baby
Fitness & Yoga
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Categories @hormozi's audience follows beyond @hormozi's own content — useful for understanding what followers are looking for next.

Audience lookalikes
Food Network @foodnetwork Food Network
Jamie Oliver @jamieoliver Jamie Oliver
BuzzFeed Tasty @buzzfeedtasty BuzzFeed Tasty
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Creators whose audiences share the most behavioral overlap with @hormozi's. If a campaign with @hormozi works, these are the closest neighbors to scale the same message.

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FAQ

What audience segments does Alex Hermozi reach best for brand goals?
See audience demographics, interests, and engagement - unlock full report.
Is Alex Hermozi a good fit for paid partnership vs product seeding?
Compare campaign fit - review audience intent, content themes, and ROI signals.
How does Alex Hermozi’s audience align with conversion goals?
Check audience intent, engagement quality, and fit - see full IQFluence report.
Which content formats from Alex Hermozi drive the most engagement for brands?
See format-level engagement, top posts, and campaign fit - unlock report.
How reachable is Alex Hermozi’s audience for sponsored campaigns?
Reachability varies by platform - check the full IQFluence report for latest data.
What's the best way to measure Alex Hermozi's ROI potential for my brand?
Evaluate engagement quality, audience intent, and campaign benchmarks - see full report