Free Instagram Influencer Report on Critical Role

Critical Role picture

Critical Role

1.3m followers
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Report generated on September 18, 2026
@critical_role

The home of #CriticalRole Campaign 4, #ExandriaUnlimited, #AgeOfUmbra, and MORE! Join us for epic adventures on @hellobeacon, Twitch, & YT

United States TV show
Followers
1.3m โ–ฒ 3.47%this month

@critical_role's Instagram followers โ€” the basis for Engagement Rate, Real audience rate, and Audience tab metrics.

Engagement Rate
0.85%

How often @critical_role's audience reacts to a typical Instagram post. See the Influencer tab for a detailed breakdown.

Real audience rate

Estimated share of @critical_role's followers who are real, active people. Full breakdown in the Audience type block.

July 24, 19:31

AN EPIC NIGHT AT EDINBURGH CASTLE ๐Ÿฐ ๐Ÿ’• Our legendary Darktow Live Show was absolutely mind-blowing, and the backdrop of Edinburgh couldn't have been more magical for our evening in Exandria! From the bottom of our hearts, thank you one and all to our incredible crew, the staff at Edinburgh Castle, and Critters like you who traveled far and wide to join us for a night for the ages! โค๏ธ (Swipe to the end for a surprise... ๐Ÿด๓ ง๓ ข๓ ณ๓ ฃ๓ ด๓ ฟ ) [ Costumes by @jennernugen, Photography by @photoshyhanna ๐Ÿ‘‘ ๐Ÿ“ท ]

67k 265
August 24, 22:14

Weโ€™re doing the meme ๐Ÿ’… #CriticalRole

52k 212
August 5, 20:32

THAT'S GONNA STING ๐Ÿ‘ ๐Ÿ”ฅ Tyranny (@WhitneySMoore) lines up an absurdly brutal acid attack as Game Master @BrennanLeeMulligan rules on the heinous damage it's about to inflict in #CriticalRole Campaign 4, Episode 8 - "Fanged Revenge", now available on YouTube and @hellobeacon! Campaign 4 returns THIS AUGUST 27th, join us in just a few weeks as our players take their seats at the table, and our saga of Aramรกn continues #dnd #dungeonsanddragons #improv #tabletopgaming #voiceactor

43k 102
July 21, 19:03

LOOKING SHIP SHAPE ๐ŸชŽ ๐Ÿดโ€โ˜ ๏ธ The Mighty Nein are looking mighty fine in their official Darktow artwork - straight from our swashbuckling Live show in Edinburgh Castle, Scotland! When the Plank King uncovers Kingsley's plot to overthrow Darktow, the would-be usurper must call upon the Mighty Nein as he finds himself hunted by the Revelry... Our entire Edinburgh adventure is now available to watch, exclusively on @hellobeacon at the links in our bio! ๐Ÿ”ฎโœจ [ Artwork by @chamonkee ๐ŸŽจ ]

42k 110
August 5, 22:01

@critical_role's Ashley Johnson and Travis Willingham had no idea what they were getting into more than a decade ago when they stepped into their dungeon master Matt Mercer's living room. Their campaigns have since turned into hit a tv series, watched by millions.

42k 90

@critical_role's profile analysis

Followers
1.3m
โ–ฒ 3.47% this month

The chart shows how @critical_role's Instagram follower count moved across the selected window, making it easy to spot steady growth phases, accelerations, and any plateaus in audience size over time.

Avg Likes
3.3k
โ–ฒ 1.41% this month

Posts on @critical_role's feed averaged a certain number of likes over the selected window. The chart shows how that average shifted post by post.

Following
43
โ–ฒ 2.38% this month

The chart shows how @critical_role's following count moved across the selected window, helping identify changes in how actively this Instagram profile follows other accounts over time.

Total posts
2.5k

Total number of posts published by @critical_role on Instagram.

Paid post performance

@critical_role's sponsored vs. organic engagement. Higher means the audience stays engaged with branded content.

Reels plays
296k

Average plays per Reel on @critical_role's Instagram โ€” a useful proxy for short-video visibility.

Avg Comments
52

Average comments per post on @critical_role's feed. Unlike a quick like, a comment requires the viewer to stop and respond.

Avg Shares
505

Average shares per post โ€” how @critical_role's content reaches users beyond direct followers.

How we built the Critical Role report

This report covers Critical Role's Instagram account, @critical_role, using the account records available in IQFluence. The figures in this view apply to this account; use the platform switch to view the other linked accounts separately.

The engagement chart shows 10 posts published between 9 Sep 2026 and 11 Sep 2026. These are the content records available in this report; they are not confirmed as a complete account history. They are not confirmed as the sample behind average likes.

Average likes shows the arithmetic average of likes received by this account's last 30 posts. IQFluence calculates engagement rate as Average likes divided by Followers, multiplied by 100. Both values belong to the same analysis. The percentage does not measure unique engaged followers. Calculation details for average comments, average shares and average Reel plays were not supplied.

The source report is dated 18 Sep 2026; a separate collection timestamp for these metrics was not supplied.

IQFluence estimates audience location using location tags, recent-post language and captions, and information from follower bios. Country percentages are estimates, not verified residence data. These estimates do not establish unique reach, purchase intent or campaign sales.

Read the full methodology

Data availability in this snapshot

Source report date
18 Sep 2026
Profile last checked
14 Sep 2026
Performance data updated
Oct 2026
Audience data updated
Not supplied
Observed history window
9 Sep 2026 โ€“ 11 Sep 2026
Posts in this history
10

"Not supplied" describes missing metadata. It does not mean that the account is inactive.

Popular #
#criticalrole #dnd #dungeonsanddragons #weirdkids #ageofumbra #podcast #daggerheart #actualplay #tabletopgaming #sponsored #ttrpg #voiceactor
Popular @
@critical_role_partner @critical_role_team @brand_partner @campaign_partner @creator_collab @community_page @media_partner
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TopicSensorยฎ
Lookalikes
Travis Willingham @willingblam Travis Willingham
voiceofobrien @voiceofobrien voiceofobrien
Bon Appetit Magazine @bonappetitmag Bon Appetit Magazine
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Influencer brand affinity
Brand affinity
Retail partners
Food & beverage
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Influencer interests
Toys, Children & Baby
Travel, Tourism & Aviation
Gaming
Beauty & Cosmetics
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@critical_role's audience analysis

Audience type
  • Real People
    65.9%
  • Mass Followers
    20.3%
  • Suspicious Accounts
    10.7%
  • Influencers
    3.1%
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Gender and age
  • Male 66.8%
  • Female 33.2%
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Language
  • English 90.39%
  • Portuguese 2.12%
  • Spanish 2.1%
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Audience brand affinity
Brand affinity
Retail partners
Food & beverage
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Brands @critical_role's followers most actively engage with โ€” what the audience itself opts into, separate from what @critical_role posts about.

Audience interest affinity
Television & Film โ€”
Camera & Photography โ€”
Gaming โ€”
Beauty & Cosmetics โ€”
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Categories @critical_role's audience follows beyond @critical_role's own content โ€” useful for understanding what followers are looking for next.

Audience lookalikes
Tasty @tasty Tasty
Food Network @foodnetwork Food Network
Jamie Oliver @jamieoliver Jamie Oliver
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Creators whose audiences share the most behavioral overlap with @critical_role's. If a campaign with @critical_role works, these are the closest neighbors to scale the same message.

Donโ€™t stop now โ€” the right influencers are still out there

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Questions about Critical Role

The chart uses 10 posts published between 9 Sep 2026 and 11 Sep 2026. These records are not confirmed as a complete account history or as the sample behind average likes.

This page includes the top audience city, the top three audience languages and the top audience interest. Other audience fields require registration and are subject to plan limits. These figures are estimates.

IQFluence calculates engagement rate as Average likes divided by Followers, multiplied by 100. Both values belong to the same analysis. The percentage does not measure unique engaged followers.

Average likes shows the arithmetic average of likes received by this account's last 30 posts. It is an average per post, not the account's total likes.

Followers changed from 1,262,635 in Apr 2026 to 1,305,856 in Oct 2026, a change of +43,221 (+3.42%). This describes the observed period; it does not establish the cause of the change or predict future results.

The source report is dated 18 Sep 2026; a separate collection timestamp for these metrics was not supplied, so the current count on the platform may differ.

You can view this public report without signing up. The Free plan includes 10 searches and 10 free influencer reports, with audience analysis where available. You can then choose a trial of a paid plan with higher limits.