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Free Instagram Influencer Report on Kian Lawley

Kian Lawley picture

Kian Lawley

3.6m followers
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Report generated on July 17, 2026
@kianlawley

Business: kianlawley@select.co

United States
Followers
3.6m ▼ 4.57%this month

@kianlawley's Instagram followers — the basis for Engagement rate, Real audience rate, and Audience tab metrics.

Engagement Rate
1.54%

How often @kianlawley's audience reacts to a typical Instagram post. See the Influencer tab for a detailed breakdown.

Real audience rate
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Estimated share of @kianlawley's followers who are real, active people. Full breakdown in the Audience type block.

October 14, 21:08

Our beautiful boy 🤍✨ Coast Corey Woodruff Lawley 10/11/2023

579k 9.9k 0
October 28, 23:13

I think they got Flynn’s nose just right 💜😏…You’ll see why our little gecko didn’t have his head on in the last pic lol. . . .📷 @brianterada 🫶 #halloween #tangled #familycostumes

565k 1.1k 0
November 24, 17:12

IT HAPPENED!!! 💍❤️

565k 6k 0
January 23, 17:30

Baby #2 this summer ☺️

407k 4.2k 0
April 7, 17:08

The boys got together yesterday.

364k 1.9k 0

@kianlawley's profile analysis

Engagement Rate
1.54%

Likes or comments per post on @kianlawley's profile — switch between the two to see which posts drive conversation vs. passive appreciation. A single tall bar usually marks a piece that significantly outperformed the rest.

  • < 0.6%
    153 accounts
  • 0.6% - 1.2%
    178 accounts
  • 1.2% - 1.8%
    972 accounts
    similar account picturecurrent account picture
  • 1.8% - 2.4%
    339 accounts
  • 2.4% - 3%
    435 accounts
  • 3% - 3.6%
    533 accounts
  • 3.6% - 4.2%
    680 accounts
  • 4.2% - 4.8%
    851 accounts
  • 4.8% - 5.4%
    897 accounts
  • 5.4% - 6%
    944 accounts
  • 6% - 6.6%
    949 accounts
    similar account picture
    Median
  • 6.6% - 7.2%
    962 accounts
  • 7.2% - 7.8%
    891 accounts
  • 7.8% - 8.4%
    774 accounts
  • 8.4% - 9%
    680 accounts
  • 9% - 9.6%
    609 accounts
  • 9.6% - 10.2%
    440 accounts
  • 10.2% - 10.8%
    321 accounts
  • 10.8% - 11.4%
    222 accounts
  • 11.4% - 12%
    197 accounts
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Followers
3.6m
▼ 4.57% this month

The chart shows how @kianlawley's Instagram follower count moved across the selected window, making it easy to spot steady growth phases, accelerations, and any plateaus in audience size over time.

Avg Likes
9.4k
▲ 0.62% this month
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Posts on @kianlawley's feed averaged a certain number of likes over the selected window. The chart shows how that average shifted post by post.

Following
289
▼ 1.7% this month

The chart shows how @kianlawley's following count moved across the selected window, helping identify changes in how actively this Instagram profile follows other accounts over time.

Total posts
465

Total number of posts published by @kianlawley on Instagram.

Paid post performance
—
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@kianlawley's sponsored vs. organic engagement. Higher means the audience stays engaged with branded content.

Reels plays
649k

Average plays per Reel on @kianlawley's Instagram — a useful proxy for short-video visibility.

Avg Comments
248

Average comments per post on @kianlawley's feed. Unlike a quick like, a comment requires the viewer to stop and respond.

Avg Shares
2.8k

Average shares per post — how @kianlawley's content reaches users beyond direct followers.

Popular #
#dadlife #diy #chef #ad #fiancee #dad #cooking #fiance #trulypartner #21 #rodeohoustonpartner #pregnant

Top hashtags in @kianlawley's captions — they surface recurring themes and active brand or community partnerships.

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Popular @
@kianlawley_partner @kianlawley_team @brand_partner @campaign_partner @creator_collab @community_page @media_partner
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Accounts @kianlawley tags most often — usually ongoing collaborations, recurring guests or brands.

TopicSensor®

TopicSensor® shows what @kianlawley actually posts about — not just the declared bio categories.

Lookalikes
jc caylen＊ @jccaylen jc caylen＊
KNJ @kianandjc KNJ
Bon Appetit Magazine @bonappetitmag Bon Appetit Magazine
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Creators similar to @kianlawley in content and audience — use to expand your shortlist before locking the roster.

Influencer brand affinity
Brand affinity
Retail partners
Food & beverage
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Brands @kianlawley interacts with most. These affinities point to past or ongoing partnerships and product categories @kianlawley already references in their content.

Influencer interests
Beauty & Cosmetics
Camera & Photography
Toys, Children & Baby
Restaurants, Food & Grocery
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The categories @kianlawley's content clusters around and where @kianlawley publishes most consistently.

Check out another influencer

@kianlawley's audience analysis

Audience type
  • Real People
    69%
  • Mass Followers
    13.6%
  • Suspicious Accounts
    13.2%
  • Influencers
    4.2%
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Breakdown of @kianlawley's audience into real active users, mass followers, suspicious accounts, and fellow influencers. The real-people share is what most teams use as the practical reach estimate.

Gender and age
  • Male 65.8%
  • Female 34.2%
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Gender split of @kianlawley's audience and the dominant age bracket, with the rest distributed across the buckets shown in the chart.

Language
  • English 81.42%
  • Spanish 4.91%
  • Portuguese 3.28%
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Top languages spoken by @kianlawley's audience, ranked by share.

Audience brand affinity
Brand affinity
Retail partners
Food & beverage
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Brands @kianlawley's followers most actively engage with — what the audience itself opts into, separate from what @kianlawley posts about.

Audience interest affinity
Music —
Gaming —
Restaurants, Food & Grocery —
Fashion & Style —
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Categories @kianlawley's audience follows beyond @kianlawley's own content — useful for understanding what followers are looking for next.

Audience lookalikes
Bon Appetit Magazine @bonappetitmag Bon Appetit Magazine
Food Network @foodnetwork Food Network
Jamie Oliver @jamieoliver Jamie Oliver
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Creators whose audiences share the most behavioral overlap with @kianlawley's. If a campaign with @kianlawley works, these are the closest neighbors to scale the same message.

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FAQ

Is Kian Lawley a good fit for my brand campaign goals?
Assess audience match, content fit and risks - see full IQFluence report.
What audience segments and engagement patterns does Kian Lawley show?
See the full IQFluence report to unlock audience breakdowns, trends, and risks.
Which platforms and content formats does Kian Lawley perform best on?
See platform breakdowns and top formats in the full IQFluence report.
How do I vet Kian Lawley for audience quality and fraud risk?
Use IQFluence to assess reachability, engagement health and fraud signals - see full report
How should I benchmark Kian Lawley against similar creators?
Compare audience overlap, engagement trends and brand fit - see full report
What messaging and creative works best with Kian Lawley for conversions?
See creative themes, top-performing formats and CTA insights in the full report
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