Free Instagram Influencer Report on Brad Smith

Brad Smith picture

Brad Smith

8.1k followers
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Report generated on October 09, 2026
@bradsmi

Vice Chair and President @Microsoft. Co-author and podcast host of Tools and Weapons. Husband. Dad. Proud native of Appleton, Wisconsin.

United States
Followers
8.1k ▲ 27.7% this month

@bradsmi's Instagram followers — the basis for Engagement Rate, Real audience rate, and Audience tab metrics.

Engagement Rate
5.83%

How often @bradsmi's audience reacts to a typical Instagram post. See the Influencer tab for a detailed breakdown.

Real audience rate

Estimated share of @bradsmi's followers who are real, active people. Full breakdown in the Audience type block.

May 24, 00:08

A truly fascinating episode with my friend, Vice Chair & President of @Microsoft, Mr. Brad Smith @BradSmi 😁 Watch or listen on @Spotfiy now! 🙌🏽 #WhatNow

25k 225
July 11, 18:40

To coincide with the #A250, Microsoft unveiled an AI experience that lets visitors have a conversation with U.S. President Theodore Roosevelt at the new Theodore Roosevelt Presidential Library. And who better to put our avatar to the test than American historian Doris Kearns Goodwin? The result was a conversation across time. Powered by Microsoft technology and built on Roosevelt’s writings, speeches, letters, and historical records, this experience shows how technology can make archives more accessible, scholarship more dynamic, and history more engaging for a new generation. @microsoft @trlibrary @doriskgoodwin #TRPL #aiforgood

13k 205
February 13, 01:32

Always great to spend time with my friend H.E. Khaldoon Al Mubarak, CEO of @mubadala, and hear his grounded perspective on long‑term investing and the AI transformation underway in the UAE. Up next on #ToolsAndWeapons Listen to the full episode at the link in my bio: aka.ms/toolsandweapons

2.3k 2
October 1, 16:57

Last night we opened a door unlike any other. At the heart of @microsoft’s campus, step into the new home of the @uofwa's Global Innovation Exchange (GIX) and you cross from Microsoft into the University of Washington. No one has ever put a great research university and a leading technology company under the same roof quite like this. As far as I know, no one has even tried. The timing matters. Artificial intelligence is advancing fast. The question is whether the people building it understand the world it’s changing. This calls for a new style of education and leadership. We need leaders who understand the technology deeply and see things through other people’s eyes. Leaders who learn by collaborating on real projects with people from different countries and disciplines. That’s what GIX is built for. Students will learn from faculty across the UW, take classes taught by Microsoft employees, and be mentored by people from across our industry here in the Pacific Northwest. And it works both ways. Our first cohort of 30 senior technical leaders from Microsoft will spend their evenings here in a mini-MBA program, and our goal is three or four cohorts every year. This partnership will do great things for our two institutions, for our state, and as a role model beyond Washington. What we have today is strong. But what’s to come will be even greater. So many people made this possible. Thank you to UW President Robert J. Jones, who saw that this could matter even more in the future than it does today, and to academic leaders across the university. To the incredible Microsoft team for backing and building this from the very beginning. To Redmond Mayor Angela Birney and our state legislators. To Christine Gregoire, who helped find a path forward when we needed one, and to Sean Carr, who has nurtured GIX into what it is today.

1.8k 76
March 28, 22:01

Every salmon knows when it’s time to run. From the Eastside to T‑Mobile Park, the Microsoft sponsored Salmon Runners are taking Sound Transit light rail across Lake Washington. Ride in, catch the Mariners game, and see who wins the Salmon Run. @microsoft @mariners @soundtransit @microsoftwashington @tmobilepark

1.8k 58

@bradsmi's profile analysis

Followers
8.1k
▲27.7% this month

The chart shows how @bradsmi's Instagram follower count moved across the selected window, making it easy to spot steady growth phases, accelerations, and any plateaus in audience size over time.

Avg Likes
166
▲1.57% this month

Posts on @bradsmi's feed averaged a certain number of likes over the selected window. The chart shows how that average shifted post by post.

Following
64
▲1.59% this month

The chart shows how @bradsmi's following count moved across the selected window, helping identify changes in how actively this Instagram profile follows other accounts over time.

Total posts
156

Total number of posts published by @bradsmi on Instagram.

Paid post performance

@bradsmi's sponsored vs. organic engagement. Higher means the audience stays engaged with branded content.

Reels plays
44k

Average plays per Reel on @bradsmi's Instagram — a useful proxy for short-video visibility.

Avg Comments
28

Average comments per post on @bradsmi's feed. Unlike a quick like, a comment requires the viewer to stop and respond.

Avg Shares
119

Average shares per post — how @bradsmi's content reaches users beyond direct followers.

How we built the Brad Smith report

This report covers Brad Smith's Instagram account, @bradsmi, using the account records available in IQFluence. The figures in this view apply to this account; use the platform switch to view the other linked accounts separately.

The engagement chart shows 10 posts published between 28 Aug 2026 and 2 Oct 2026. These are the content records available in this report; they are not confirmed as a complete account history. They are not confirmed as the sample behind average likes.

Average likes shows the arithmetic average of likes received by this account's last 30 posts. IQFluence calculates engagement rate as Average likes divided by Followers, multiplied by 100. Both values belong to the same analysis. The percentage does not measure unique engaged followers. Calculation details for average comments, average shares and average Reel plays were not supplied.

The source report is dated 9 Oct 2026; a separate collection timestamp for these metrics was not supplied.

IQFluence estimates audience location using location tags, recent-post language and captions, and information from follower bios. Country percentages are estimates, not verified residence data. These estimates do not establish unique reach, purchase intent or campaign sales.

Read the full methodology

Data availability in this snapshot

Source report date
9 Oct 2026
Profile last checked
7 Oct 2026
Performance data updated
Oct 2026
Audience data updated
Not supplied
Observed history window
28 Aug 2026 – 2 Oct 2026
Posts in this history
10

"Not supplied" describes missing metadata. It does not mean that the account is inactive.

Popular #
#toolsandweapons #ai #a250 #aiforgood #globalstage #microsoft #trpl #america250 #websummit #microsoftlife #intelligenzaartificiale #documentario
Popular @
@bradsmi_partner @bradsmi_team @brand_partner @campaign_partner @creator_collab @community_page @media_partner
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TopicSensor®
No data available.
Lookalikes
Food Network @foodnetwork Food Network
BuzzFeed Tasty @buzzfeedtasty BuzzFeed Tasty
Gordon Ramsay @gordongram Gordon Ramsay
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Influencer brand affinity
Brand affinity
Retail partners
Food & beverage
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Influencer interests
Gaming
Camera & Photography
Travel, Tourism & Aviation
Restaurants, Food & Grocery
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@bradsmi's audience analysis

Audience type
  • Real People
    73%
  • Mass Followers
    14.3%
  • Suspicious Accounts
    8.5%
  • Influencers
    4.2%
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Gender and age
  • Male 62.9%
  • Female 37.1%
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Country
  • Mexico —
  • United Kingdom —
  • Nigeria —
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Language
  • English 80.95%
  • Indonesian 4.76%
  • Italian 4.76%
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Language
  • English 80.95%
  • Indonesian 4.76%
  • Italian 4.76%
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Audience brand affinity
Brand affinity
Retail partners
Food & beverage
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Brands @bradsmi's followers most actively engage with — what the audience itself opts into, separate from what @bradsmi posts about.

Audience interest affinity
Fashion & Style —
Restaurants, Food & Grocery —
Toys, Children & Baby —
Travel, Tourism & Aviation —
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Categories @bradsmi's audience follows beyond @bradsmi's own content — useful for understanding what followers are looking for next.

Audience lookalikes
BuzzFeed Tasty @buzzfeedtasty BuzzFeed Tasty
Bon Appetit Magazine @bonappetitmag Bon Appetit Magazine
Jamie Oliver @jamieoliver Jamie Oliver
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Creators whose audiences share the most behavioral overlap with @bradsmi's. If a campaign with @bradsmi works, these are the closest neighbors to scale the same message.

Don’t stop now — the right influencers are still out there

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Questions about Brad Smith

The chart uses 10 posts published between 28 Aug 2026 and 2 Oct 2026. These records are not confirmed as a complete account history or as the sample behind average likes.

This page includes the top audience city, the top three audience languages and the top audience interest. Other audience fields require registration and are subject to plan limits. These figures are estimates.

IQFluence calculates engagement rate as Average likes divided by Followers, multiplied by 100. Both values belong to the same analysis. The percentage does not measure unique engaged followers.

Average likes shows the arithmetic average of likes received by this account's last 30 posts. It is an average per post, not the account's total likes.

Followers changed from 6,344 in Apr 2026 to 8,101 in Oct 2026, a change of +1,757 (+27.70%). This describes the observed period; it does not establish the cause of the change or predict future results.

The source report is dated 9 Oct 2026; a separate collection timestamp for these metrics was not supplied, so the current count on the platform may differ.

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