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United Kingdom @simonjwils's Instagram followers — the basis for Engagement Rate, Real audience rate, and Audience tab metrics.
How often @simonjwils's audience reacts to a typical Instagram post. See the Influencer tab for a detailed breakdown.
Estimated share of @simonjwils's followers who are real, active people. Full breakdown in the Audience type block.
MADE IT TO MONACO 🤩🇲🇨 How it started 🆚 how it’s going… #McLaren #M7AReborn #MonacoGP
164k 
506 
My first Christmas with my new best mate and travel partner Dexter Wilson ✈️ The best one yet 🎅🏻🎄
71k 1.4k 
Simon Wilson x Osc 😮💨 the collab you never thought you needed, until now! Head over to Simon's YouTube channel to watch all four episodes of his Race to Monaco 📺 #McLaren #M7AReborn #F1
40k 176 
Where has this year gone??? 2025 has been the best year yet and can’t believe I started making YouTube videos 8 years ago!! Where does time go? As I am every day, I’m very grateful to everyone who watches the videos and allows me to travel and turn all the ideas that run through my head into reality! Thank you doesn’t cut it and I’m grateful every day ❤️ I hope you all have an amazing 2026 with health, happiness and a lot of success! Just do me a favour, if you have any ideas whether it’s business, passion or something you’ve always wanted to do, just give it a go and do it because you might surprise yourself! If a lad from a small village in Wrexham who couldn’t afford a £1 bus ticket can travel to over 100 countries so can you! Happy New Year 🎉🎉🎉
31k 1k 
Another year has disappeared! Hope you’ve all had a great Christmas 🎅🏻🎄 and all the best for 2025! Make it one to remember 👊🏼 I’ve covered some miles this year and met some great people in the process! Thank you for the continued support, it really means a lot and I’m very grateful 🙏🏼 Here’s to trying some crazy ideas next year 🚀🌍 First video drops the first week of Jan 😎 Ps. If you’re thinking of travelling this year, stop thinking about it and book it! Solo or not, you’ll have the best time and you’ll have stories forever ❤️ You’ll never regret it..
27k 424 Likes or comments per post on @simonjwils's profile — switch between the two to see which posts drive conversation vs. passive appreciation. A single tall bar usually marks a piece that significantly outperformed the rest.
Register to access full reportsThe chart shows how @simonjwils's Instagram follower count moved across the selected window, making it easy to spot steady growth phases, accelerations, and any plateaus in audience size over time.
Posts on @simonjwils's feed averaged a certain number of likes over the selected window. The chart shows how that average shifted post by post.
The chart shows how @simonjwils's following count moved across the selected window, helping identify changes in how actively this Instagram profile follows other accounts over time.
Total number of posts published by @simonjwils on Instagram.
@simonjwils's sponsored vs. organic engagement. Higher means the audience stays engaged with branded content.
Average plays per Reel on @simonjwils's Instagram — a useful proxy for short-video visibility.
Average comments per post on @simonjwils's feed. Unlike a quick like, a comment requires the viewer to stop and respond.
Average shares per post — how @simonjwils's content reaches users beyond direct followers.
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Brands @simonjwils's followers most actively engage with — what the audience itself opts into, separate from what @simonjwils posts about.
Categories @simonjwils's audience follows beyond @simonjwils's own content — useful for understanding what followers are looking for next.
Creators whose audiences share the most behavioral overlap with @simonjwils's. If a campaign with @simonjwils works, these are the closest neighbors to scale the same message.
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Turkey 
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