Free Instagram Influencer Report on Matt King

matt king picture

matt king

906k followers
Unlock email 1
Report generated on September 10, 2026
@mattrking

mattkingbiz@gmail.com

United States Public figure
Followers
906k ▼ 2.12%this month

@mattrking's Instagram followers — the basis for Engagement Rate, Real audience rate, and Audience tab metrics.

Engagement Rate
4.45%

How often @mattrking's audience reacts to a typical Instagram post. See the Influencer tab for a detailed breakdown.

Real audience rate

Estimated share of @mattrking's followers who are real, active people. Full breakdown in the Audience type block.

July 11, 14:10

our vessel in the boat parade this year

1.2m 2.8k
June 5, 22:16

i love wedding szn!

522k 2.1k
June 14, 16:34

my go-to flavor on a coke freestyle machine

239k 1.2k
January 7, 14:44

Introducing the newest member of the Unfiltered family 🧸

201k 577
February 25, 19:28

oh my stars!!! heath & mariah are FINALLY married folks!!!! watching these two grow over the years has been a treat to witness. one of the truest pairs i know. an absolute item. nothing but forever love and congrats to you two ❤️

181k 234

@mattrking's profile analysis

Followers
906k
▼ 2.12% this month

The chart shows how @mattrking's Instagram follower count moved across the selected window, making it easy to spot steady growth phases, accelerations, and any plateaus in audience size over time.

Avg Likes
5.5k
▲ 0.75% this month

Posts on @mattrking's feed averaged a certain number of likes over the selected window. The chart shows how that average shifted post by post.

Following
1.6k
▲ 0.9% this month

The chart shows how @mattrking's following count moved across the selected window, helping identify changes in how actively this Instagram profile follows other accounts over time.

Total posts
542

Total number of posts published by @mattrking on Instagram.

Paid post performance

@mattrking's sponsored vs. organic engagement. Higher means the audience stays engaged with branded content.

Reels plays
1.2m

Average plays per Reel on @mattrking's Instagram — a useful proxy for short-video visibility.

Avg Comments
753

Average comments per post on @mattrking's feed. Unlike a quick like, a comment requires the viewer to stop and respond.

Avg Shares
2.8k

Average shares per post — how @mattrking's content reaches users beyond direct followers.

How we built the Matt King report

This report covers Matt King's Instagram account, @mattrking, using the account records available in IQFluence. The figures in this view apply to this account; use the platform switch to view the other linked accounts separately.

The engagement chart shows 10 posts published between 30 Jul 2026 and 30 Aug 2026. These are the content records available in this report; they are not confirmed as a complete account history. They are not confirmed as the sample behind average likes.

Average likes shows the arithmetic average of likes received by this account's last 30 posts. IQFluence calculates engagement rate as Average likes divided by Followers, multiplied by 100. Both values belong to the same analysis. The percentage does not measure unique engaged followers. Calculation details for average comments, average shares and average Reel plays were not supplied.

The source report is dated 10 Sep 2026; a separate collection timestamp for these metrics was not supplied.

IQFluence estimates audience location using location tags, recent-post language and captions, and information from follower bios. Country percentages are estimates, not verified residence data. These estimates do not establish unique reach, purchase intent or campaign sales.

Read the full methodology

Data availability in this snapshot

Source report date
10 Sep 2026
Profile last checked
7 Sep 2026
Performance data updated
Sep 2026
Audience data updated
Not supplied
Observed history window
30 Jul 2026 – 30 Aug 2026
Posts in this history
10

"Not supplied" describes missing metadata. It does not mean that the account is inactive.

Popular #
#ad #dovemenpartner #fifaworldcup26 #whiteningthatworks #metalab #amexambassador #metapartner #weare26 #tacobellpartner #brilliantearth #colgatepartner #brilliantearthpartner
Popular @
@mattrking_partner @mattrking_team @brand_partner @campaign_partner @creator_collab @community_page @media_partner
Register to access full reports
TopicSensor®
Lookalikes
Scotty Sire @scottysire Scotty Sire
Heath Hussar @heathhussar Heath Hussar
Bon Appetit Magazine @bonappetitmag Bon Appetit Magazine
Register to access full reports
Influencer brand affinity
Brand affinity
Retail partners
Food & beverage
Register to access full reports
Influencer interests
Travel, Tourism & Aviation
Gaming
Toys, Children & Baby
Fashion & Style
Register to access full reports

@mattrking's audience analysis

Audience type
  • Real People
    68.2%
  • Mass Followers
    16.8%
  • Suspicious Accounts
    13.2%
  • Influencers
    1.8%
Register to access full reports
Gender and age
  • Male 57.3%
  • Female 42.7%
Register to access full reports
Language
  • English 94.77%
  • Spanish 1.27%
  • French 0.66%
View more
Audience brand affinity
Brand affinity
Retail partners
Food & beverage
Register to access full reports

Brands @mattrking's followers most actively engage with — what the audience itself opts into, separate from what @mattrking posts about.

Audience interest affinity
Toys, Children & Baby —
Fitness & Yoga —
Beauty & Cosmetics —
Restaurants, Food & Grocery —
Register to access full reports

Categories @mattrking's audience follows beyond @mattrking's own content — useful for understanding what followers are looking for next.

Audience lookalikes
Food Network @foodnetwork Food Network
Gordon Ramsay @gordongram Gordon Ramsay
Tasty @tasty Tasty
Register to access full reports

Creators whose audiences share the most behavioral overlap with @mattrking's. If a campaign with @mattrking works, these are the closest neighbors to scale the same message.

Don’t stop now — the right influencers are still out there

Register to access full reports

Questions about Matt King

The chart uses 10 posts published between 30 Jul 2026 and 30 Aug 2026. These records are not confirmed as a complete account history or as the sample behind average likes.

This page includes the top audience city, the top three audience languages and the top audience interest. Other audience fields require registration and are subject to plan limits. These figures are estimates.

IQFluence calculates engagement rate as Average likes divided by Followers, multiplied by 100. Both values belong to the same analysis. The percentage does not measure unique engaged followers.

Average likes shows the arithmetic average of likes received by this account's last 30 posts. It is an average per post, not the account's total likes.

Followers changed from 925,540 in Mar 2026 to 905,913 in Sep 2026, a change of -19,627 (-2.12%). This describes the observed period; it does not establish the cause of the change or predict future results.

The source report is dated 10 Sep 2026; a separate collection timestamp for these metrics was not supplied, so the current count on the platform may differ.

You can view this public report without signing up. The Free plan includes 10 searches and 10 free influencer reports, with audience analysis where available. You can then choose a trial of a paid plan with higher limits.