Free Instagram Influencer Report on Olivia Ponton

OLIVIA PONTON picture

OLIVIA PONTON

2.8m followers
Report generated on July 05, 2026
@olivia.ponton

Host of @bookedblondebusy IMG Models | DBA 🏳️‍🌈

United States
Followers
2.8m ▼ 2.99%this month

@olivia.ponton's Instagram followers — the basis for Engagement rate, Real audience rate, and Audience tab metrics.

Engagement Rate
0.16%

How often @olivia.ponton's audience reacts to a typical Instagram post. See the Influencer tab for a detailed breakdown.

Real audience rate

Estimated share of @olivia.ponton's followers who are real, active people. Full breakdown in the Audience type block.

October 24, 16:33

Olivia Ponton is pushing back on stereotypes. For her latest media endeavor, PEOPLE can exclusively reveal that the popular influencer is entering the podcasting world with her brand new show, ‘Booked and Busy.’ More in our bio link. | 📷: Jordan Elijah-Michael

7.5k 118 0
July 1, 13:03

Sailor Brinkley-Cook, Olivia Ponton and Mona Matsuoka step into the season’s most coveted looks made for long days, golden light and nights by the water. Photography: @wattsupphoto Production: @hollylipro Styling: @xgabriela Styling Assistant: @rayreyes Wearing: @zimmermann Hair: @adammaclay, @samleonardihair Makeup: @bryanzaragoza_ Editor: @phebewahl Video Editor: @caspertell.y Location: Shot on location at Skyfall, 12 Two Trees Lane, Bridgehampton, listed exclusively by @jonvaccari and @maxwelllabadie of @nobleblack1 at @thecorcorangroup

7.3k 131 0
January 4, 22:32

Posting 10 days of workouts from my Zen Ten🎀 #day1

0 63 0
February 10, 23:45

@olivia.ponton brought us along as she got ready for the @themarcjacobs show! There’s no easing into New York Fashion Week—and no one knows that better than the 23-year-old It girl. From her go-to skincare when her schedule is packed to launching her new podcast ‘Booked & Busy’ in the middle of it all, Ponton isn’t slowing down. Read more at the link in our bio! Photography courtesy of Brenna Marie #OliviaPonton #MarcJacobs

4.3k 99 0
June 4, 16:46

@olivia.ponton is blonde, booked, and busy! Listen to season 2 of Olivia’s podcast on Spotify now.

1.7k 31 0

@olivia.ponton's profile analysis

Engagement Rate
0.16%

Likes or comments per post on @olivia.ponton's profile — switch between the two to see which posts drive conversation vs. passive appreciation. A single tall bar usually marks a piece that significantly outperformed the rest.

  • similar account picturecurrent account picture
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    Median
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Followers
2.8m
▼ 2.99% this month

The chart shows how @olivia.ponton's Instagram follower count moved across the selected window, making it easy to spot steady growth phases, accelerations, and any plateaus in audience size over time.

Avg Likes
6.6k
▲ 1.04% this month

Posts on @olivia.ponton's feed averaged a certain number of likes over the selected window. The chart shows how that average shifted post by post.

Following
1.6k
▲ 12.44% this month

The chart shows how @olivia.ponton's following count moved across the selected window, helping identify changes in how actively this Instagram profile follows other accounts over time.

Total posts
693

Total number of posts published by @olivia.ponton on Instagram.

Paid post performance

@olivia.ponton's sponsored vs. organic engagement. Higher means the audience stays engaged with branded content.

Reels plays
347k

Average plays per Reel on @olivia.ponton's Instagram — a useful proxy for short-video visibility.

Avg Comments
136

Average comments per post on @olivia.ponton's feed. Unlike a quick like, a comment requires the viewer to stop and respond.

Avg Shares
128

Average shares per post — how @olivia.ponton's content reaches users beyond direct followers.

Popular #
#vuoripartner #ad #booktok #coachny #bookrecs #newytvideo #romancereads #coachpartner #oliviaponton #youtube #romance #24
Popular @
@oliviaponton_partner @oliviaponton_team @brand_partner @campaign_partner @creator_collab @community_page @media_partner
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TopicSensor®
Lookalikes
baby cowboy @nessabarrett baby cowboy
madi monroe ⭐️ @madimonroe madi monroe ⭐️
Food Network @foodnetwork Food Network
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Influencer brand affinity
Brand affinity
Retail partners
Food & beverage
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Influencer interests
Gaming
Toys, Children & Baby
Camera & Photography
Fitness & Yoga
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@olivia.ponton's audience analysis

Audience type
  • Real People
    70.2%
  • Mass Followers
    14.4%
  • Suspicious Accounts
    11.1%
  • Influencers
    4.3%
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Gender and age
  • Male 61.7%
  • Female 38.3%
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Language
  • English 65.67%
  • Portuguese 9.26%
  • Spanish 8.31%
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Audience brand affinity
Brand affinity
Retail partners
Food & beverage
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Brands @olivia.ponton's followers most actively engage with — what the audience itself opts into, separate from what @olivia.ponton posts about.

Audience interest affinity
Clothes, Shoes, Handbags & Accessories
Fashion & Style
Travel, Tourism & Aviation
Toys, Children & Baby
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Categories @olivia.ponton's audience follows beyond @olivia.ponton's own content — useful for understanding what followers are looking for next.

Audience lookalikes
Tasty @tasty Tasty
Jamie Oliver @jamieoliver Jamie Oliver
Gordon Ramsay @gordongram Gordon Ramsay
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Creators whose audiences share the most behavioral overlap with @olivia.ponton's. If a campaign with @olivia.ponton works, these are the closest neighbors to scale the same message.

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FAQ

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What platforms and content types does Olivia Ponton prioritize?
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How do Olivia Ponton’s audience demographics match my target market?
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What content formats drive the most engagement for Olivia Ponton?
Compare short-form vs long-form performance and top post types - see full report
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How do I estimate campaign ROI with Olivia Ponton as a partner?
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