Free Instagram Influencer Report on Olivia Ponton

OLIVIA PONTON picture

OLIVIA PONTON

2.7m followers
Report generated on August 04, 2026
@olivia.ponton

Host of @bookedblondebusy 🏳️‍🌈 management@oliviaponton.com

United States
Followers
2.7m ▼ 3%this month

@olivia.ponton's Instagram followers — the basis for Engagement rate, Real audience rate, and Audience tab metrics.

Engagement Rate
0.73%

How often @olivia.ponton's audience reacts to a typical Instagram post. See the Influencer tab for a detailed breakdown.

Real audience rate

Estimated share of @olivia.ponton's followers who are real, active people. Full breakdown in the Audience type block.

July 1, 13:03

Sailor Brinkley-Cook, Olivia Ponton and Mona Matsuoka step into the season’s most coveted looks made for long days, golden light and nights by the water. Photography: @wattsupphoto Production: @hollylipro Styling: @xgabriela Styling Assistant: @rayreyes Wearing: @zimmermann Hair: @adammaclay, @samleonardihair Makeup: @bryanzaragoza_ Editor: @phebewahl Video Editor: @caspertell.y Location: Shot on location at Skyfall, 12 Two Trees Lane, Bridgehampton, listed exclusively by @jonvaccari and @maxwelllabadie of @nobleblack1 at @thecorcorangroup

8k 139
January 4, 22:32

Posting 10 days of workouts from my Zen Ten🎀 #day1

63
February 10, 23:45

@olivia.ponton brought us along as she got ready for the @themarcjacobs show! There’s no easing into New York Fashion Week—and no one knows that better than the 23-year-old It girl. From her go-to skincare when her schedule is packed to launching her new podcast ‘Booked & Busy’ in the middle of it all, Ponton isn’t slowing down. Read more at the link in our bio! Photography courtesy of Brenna Marie #OliviaPonton #MarcJacobs

4.3k 99
July 2, 20:44

My 10-step skincare routine on my bathroom counter staring back at me right now like… 👁️👄👁️ For Bustle’s Beauty Icons, @olivia.ponton sits down with @rachel_lapidos to talk all things beauty, skincare, and more.

1.8k 28
July 15, 15:15

Who inspires the girls who inspire us? 💄⁠ ⁠ Bustle Beauty Icon @olivia.ponton shares the women who shaped her beauty inspiration, then and now.

1.8k 10

@olivia.ponton's profile analysis

Followers
2.7m
▼ 3% this month

The chart shows how @olivia.ponton's Instagram follower count moved across the selected window, making it easy to spot steady growth phases, accelerations, and any plateaus in audience size over time.

Avg Likes
6.6k
▲ 1.04% this month

Posts on @olivia.ponton's feed averaged a certain number of likes over the selected window. The chart shows how that average shifted post by post.

Following
1.6k
▲ 0.31% this month

The chart shows how @olivia.ponton's following count moved across the selected window, helping identify changes in how actively this Instagram profile follows other accounts over time.

Total posts
705

Total number of posts published by @olivia.ponton on Instagram.

Paid post performance

@olivia.ponton's sponsored vs. organic engagement. Higher means the audience stays engaged with branded content.

Reels plays
545k

Average plays per Reel on @olivia.ponton's Instagram — a useful proxy for short-video visibility.

Avg Comments
155

Average comments per post on @olivia.ponton's feed. Unlike a quick like, a comment requires the viewer to stop and respond.

Avg Shares
149

Average shares per post — how @olivia.ponton's content reaches users beyond direct followers.

Popular #
#vuoripartner #booktok #ad #bookrecs #newytvideo #romancereads #coachny #everyyearafter #youtube #romance #24 #tommyfamily
Popular @
@oliviaponton_partner @oliviaponton_team @brand_partner @campaign_partner @creator_collab @community_page @media_partner
Register to access full reports
TopicSensor®
Lookalikes
baby cowboy @nessabarrett baby cowboy
madi monroe ⭐️ @madimonroe madi monroe ⭐️
Food Network @foodnetwork Food Network
Register to access full reports
Influencer brand affinity
Brand affinity
Retail partners
Food & beverage
Register to access full reports
Influencer interests
Gaming
Toys, Children & Baby
Camera & Photography
Fitness & Yoga
Register to access full reports

@olivia.ponton's audience analysis

Audience type
  • Real People
    70.2%
  • Mass Followers
    14.4%
  • Suspicious Accounts
    11.1%
  • Influencers
    4.3%
Register to access full reports
Gender and age
  • Male 61.7%
  • Female 38.3%
Register to access full reports
Language
  • English 64.15%
  • Spanish 9.29%
  • Portuguese 8.48%
View more
Audience brand affinity
Brand affinity
Retail partners
Food & beverage
Register to access full reports

Brands @olivia.ponton's followers most actively engage with — what the audience itself opts into, separate from what @olivia.ponton posts about.

Audience interest affinity
Clothes, Shoes, Handbags & Accessories
Fashion & Style
Travel, Tourism & Aviation
Toys, Children & Baby
Register to access full reports

Categories @olivia.ponton's audience follows beyond @olivia.ponton's own content — useful for understanding what followers are looking for next.

Audience lookalikes
Tasty @tasty Tasty
Jamie Oliver @jamieoliver Jamie Oliver
Gordon Ramsay @gordongram Gordon Ramsay
Register to access full reports

Creators whose audiences share the most behavioral overlap with @olivia.ponton's. If a campaign with @olivia.ponton works, these are the closest neighbors to scale the same message.

Don’t stop now — the right influencers are still out there

Register to access full reports

FAQ

Is Olivia Ponton a good fit for my brand campaign goals?
See audience makeup, content themes and engagement - unlock full report.
What platforms and content types does Olivia Ponton prioritize?
See platform breakdown, content themes and post formats - unlock full report
How do Olivia Ponton’s audience demographics match my target market?
See audience geo, age, gender splits and relevancy - unlock full report.
What content formats drive the most engagement for Olivia Ponton?
Compare short-form vs long-form performance and top post types - see full report
How do I vet Olivia Ponton’s audience quality and fraud risk?
See IQFluence’s audience reachability, engagement scoring and fraud checks - unlock full report
How do I estimate campaign ROI with Olivia Ponton as a partner?
Use IQFluence benchmarks and full report to model reach and impact.