Free Instagram Influencer Report on Kimono Mom

MOE/Kimono Mom picture

MOE/Kimono Mom

2.5m followers
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Report generated on October 01, 2026
@kimono_mom

Founder & CEO @umami_kimonomom Sharing Japanese flavors with love❤️ @kimonomom | @umamisando 📍LA / Tokyo

United States
Followers
2.5m ▼ 3.53%this month

@kimono_mom's Instagram followers — the basis for Engagement Rate, Real audience rate, and Audience tab metrics.

Engagement Rate
0.76%

How often @kimono_mom's audience reacts to a typical Instagram post. See the Influencer tab for a detailed breakdown.

Real audience rate

Estimated share of @kimono_mom's followers who are real, active people. Full breakdown in the Audience type block.

December 15, 19:14

Adapting to a new environment isn’t easy for a 5-year-old. Coming to a new country, living in an RV, traveling constantly, and meeting new people every single day… she truly did an amazing job! The Umami Tour, which we started last year November, is coming to an end soon. @umami_kimonomom Along the way, I worried that traveling might mean she wouldn’t have a sense of community. But she turned out to be stronger than I ever imagined. She made friends everywhere we went and now has friends all across the U.S. Thanks to the Kimonoko who volunteered at our samplings and played with her, she’s no longer afraid of connecting with new people. Thank you to everyone we met this past year❤️ We’ll be heading to Hawaii next month to wrap up this journey. If you’re in Hawaii, please come say hi⭐️ #kimonomom #umamitour #umamisauce

711k 878
June 26, 22:26

She decided to surprise her dad on Father's Day…🤭💇‍♀️❤️Now we’re on the UMAMI TOUR, and traveling across the US for 2 months! Please come see us when we’re in your town🚌💕📣Schedule Updated!! Next stop: NEW YORK!🗽✨ 6/27 Sat | 10AM–2PM 📍Whole Foods Market Williamsburg 238 Bedford Ave, Brooklyn, NY 11249 6/28–30 📍Summer Fancy Food Show Javits Center 429 11th Ave, New York, NY 10001 7/18 Sat | 11AM–2PM 📍Foodland Farms Pearl City 1150 Kuala St, Pearl City, HI 96782 7/19 Sun | 10AM–2PM 📍Whole Foods Market Queen 388 Kamakee St 100, Honolulu, HI 96814 7/25 Sat 📍Whole Foods Market Stonestown 3251 20th Ave Suite 340, San Francisco, CA 94132 7/26 Sun 📍Whole Foods Market Stevens Creek 20955 Stevens Creek Blvd, Cupertino, CA 95014 8/1 Sat | 11AM–3PM 📍Jungle Jim’s International Market Eastgate 4450 Eastgate S Dr, Cincinnati, OH 45245 8/2 Sun | 10AM–2PM 📍Whole Foods Market Lakeview 3201 N Ashland Ave, Chicago, IL 60657 8/7 Fri | 10AM–2PM 📍Whole Foods Market Lamar 525 N Lamar Blvd, Austin, TX 78703 8/8 Sat | 10AM–2PM 📍Whole Foods Market Bee Cave 12601 Hill Country Blvd, Bee Cave, TX 78738 8/9 Sun 📍Houston (Location TBD) If you’re nearby, come visit us! We’d love to meet you!🚌💕 #umamisauce #kimonomom #umamitour2026 #washingtondc #founderlife

187k 833
April 23, 00:57

Thank you so much for all your sweet messages! I’m sorry I haven’t been posting much lately... I still haven’t been able to get out of bed😅 Recently, Sutan has been so excited about becoming a big sister! I’ll keep sharing as much as I can, so please stay tuned❤️ Also, we’re currently doing a Mother’s Day sampling campaign at 100 Whole Foods stores across the U.S.! Check the details on my website!! @umami_kimonomom 🥰(link in bio!) #kimonomom #familyoffour

163k 1.3k
April 16, 23:29

Growing our little family🫶💕

151k 1.5k
May 8, 22:48

Little moments of happiness lately😊 My morning sickness has slowly been getting better after getting medicine from my doctor, and I’m finally starting to feel a little more like myself again😊 Kimono Mom ambassadors have been doing amazing sampling events all across the U.S. I’m so grateful for everyone’s support. Hope you all have a beautiful Mother’s Day weekend🌷🥰 #kimonomom #umamisauce #mothersday

121k 321

@kimono_mom's profile analysis

Followers
2.5m
▼ 3.53% this month

The chart shows how @kimono_mom's Instagram follower count moved across the selected window, making it easy to spot steady growth phases, accelerations, and any plateaus in audience size over time.

Avg Likes
5.1k
▲ 0.2% this month

Posts on @kimono_mom's feed averaged a certain number of likes over the selected window. The chart shows how that average shifted post by post.

Following
2k
▼ 7.09% this month

The chart shows how @kimono_mom's following count moved across the selected window, helping identify changes in how actively this Instagram profile follows other accounts over time.

Total posts
1.2k

Total number of posts published by @kimono_mom on Instagram.

Paid post performance

@kimono_mom's sponsored vs. organic engagement. Higher means the audience stays engaged with branded content.

Reels plays
863k

Average plays per Reel on @kimono_mom's Instagram — a useful proxy for short-video visibility.

Avg Comments
115

Average comments per post on @kimono_mom's feed. Unlike a quick like, a comment requires the viewer to stop and respond.

Avg Shares
416

Average shares per post — how @kimono_mom's content reaches users beyond direct followers.

How we built the Kimono Mom report

This report covers Kimono Mom's Instagram account, @kimono_mom, using the account records available in IQFluence. The figures in this view apply to this account; use the platform switch to view the other linked accounts separately.

The engagement chart shows 10 posts published between 14 Sep 2026 and 27 Sep 2026. These are the content records available in this report; they are not confirmed as a complete account history. They are not confirmed as the sample behind average likes.

Average likes shows the arithmetic average of likes received by this account's last 30 posts. IQFluence calculates engagement rate as Average likes divided by Followers, multiplied by 100. Both values belong to the same analysis. The percentage does not measure unique engaged followers. Calculation details for average comments, average shares and average Reel plays were not supplied.

The source report is dated 1 Oct 2026; a separate collection timestamp for these metrics was not supplied.

IQFluence estimates audience location using location tags, recent-post language and captions, and information from follower bios. Country percentages are estimates, not verified residence data. These estimates do not establish unique reach, purchase intent or campaign sales.

Read the full methodology

Data availability in this snapshot

Source report date
1 Oct 2026
Profile last checked
29 Sep 2026
Performance data updated
Oct 2026
Audience data updated
Not supplied
Observed history window
14 Sep 2026 – 27 Sep 2026
Posts in this history
10

"Not supplied" describes missing metadata. It does not mean that the account is inactive.

Popular #
#kimonomom #umamisauce #umamitour #umamitour2026 #japanesefood #vanlife #motherdaughter #umamifurikake #publix #japanesefamily #rvtrip #mompreneur
Popular @
@kimono_mom_partner @kimono_mom_team @brand_partner @campaign_partner @creator_collab @community_page @media_partner
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TopicSensor®
Lookalikes
Takuya Ohsawa @oke_jadi Takuya Ohsawa
Masaki Seko @masaki.seko Masaki Seko
BuzzFeed Tasty @buzzfeedtasty BuzzFeed Tasty
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Influencer brand affinity
Brand affinity
Retail partners
Food & beverage
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Influencer interests
Gaming
Toys, Children & Baby
Fitness & Yoga
Travel, Tourism & Aviation
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@kimono_mom's audience analysis

Audience type
  • Real People
    71%
  • Mass Followers
    15.1%
  • Suspicious Accounts
    11.6%
  • Influencers
    2.3%
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Gender and age
  • Male 58.8%
  • Female 41.2%
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Language
  • English 53.72%
  • Indonesian 18.27%
  • Chinese 6.87%
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Audience brand affinity
Brand affinity
Retail partners
Food & beverage
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Brands @kimono_mom's followers most actively engage with — what the audience itself opts into, separate from what @kimono_mom posts about.

Audience interest affinity
Restaurants, Food & Grocery —
Beauty & Cosmetics —
Toys, Children & Baby —
Travel, Tourism & Aviation —
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Categories @kimono_mom's audience follows beyond @kimono_mom's own content — useful for understanding what followers are looking for next.

Audience lookalikes
Food Network @foodnetwork Food Network
Gordon Ramsay @gordongram Gordon Ramsay
BuzzFeed Tasty @buzzfeedtasty BuzzFeed Tasty
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Creators whose audiences share the most behavioral overlap with @kimono_mom's. If a campaign with @kimono_mom works, these are the closest neighbors to scale the same message.

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Questions about Kimono Mom

The chart uses 10 posts published between 14 Sep 2026 and 27 Sep 2026. These records are not confirmed as a complete account history or as the sample behind average likes.

This page includes the top audience city, the top three audience languages and the top audience interest. Other audience fields require registration and are subject to plan limits. These figures are estimates.

IQFluence calculates engagement rate as Average likes divided by Followers, multiplied by 100. Both values belong to the same analysis. The percentage does not measure unique engaged followers.

Average likes shows the arithmetic average of likes received by this account's last 30 posts. It is an average per post, not the account's total likes.

Followers changed from 2,546,002 in Apr 2026 to 2,456,252 in Oct 2026, a change of -89,750 (-3.53%). This describes the observed period; it does not establish the cause of the change or predict future results.

The source report is dated 1 Oct 2026; a separate collection timestamp for these metrics was not supplied, so the current count on the platform may differ.

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