Free Instagram Influencer Report on DEVON CARLSON

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Report generated on August 31, 2026
@devonleecarlson

@wildflowercases

United States
Followers
1.6m ▲ 0.5%this month

@devonleecarlson's Instagram followers — the basis for Engagement Rate, Real audience rate, and Audience tab metrics.

Engagement Rate
3.21%

How often @devonleecarlson's audience reacts to a typical Instagram post. See the Influencer tab for a detailed breakdown.

Real audience rate

Estimated share of @devonleecarlson's followers who are real, active people. Full breakdown in the Audience type block.

June 20, 22:07

@orebella x @wildflowercases is finally here🥲Feeling like the luckiest girl in the world to be able to be creative with my beauty boss sisters. Life is beautiful when we have the opportunity to watch our friends winning. So proud of you two. So proud of our teams. So proud of us. Love you all - thank you for bringing this vision to life ❤️ @devonleecarlson @sydneylynncarlson WILDFLOWER X BELLA X OREBELLA Cases ANDDDD our most special scented wristlets to keep the orebella scent of your choice on you at all times! 🥲 been wanting to make this accessory for a while, had the idea for scented bracelets and wristlets, and my sisters pulled it all together for us. Love you guys so much. :’) ***Our limited edition Wildflower x ‘Ôrəbella iPhone Case and Scentable Wristlet are now available at Orebella.com and Wildflowercases.com. Shop Devon and Sydney’s favorite ‘Ôrəbella skin parfums at Orebella.com *** yay. 🫶🏼💭🫶🏼 @orebella @wildflowercases @devonleecarlson, @sydneycarlson Director / Photographer @zamarvelez Lighting Director @lance.i 1st Photo Assistant @lens_face Digital Tech @glprentals Stylist @taylor__mcneill Styling Assistant @kenn_smithh Styling Assistant @frankiebenkovic Hair Artist @jacobschwartzhair Hair Assistant @styledby.sammie Make Up Artist @tuddynana Make Up Assistant @auroradeleon__ Nail Artist @nailsbyemikudo Set Designer @kellys_phone Set Assistant @oliviayvonnekessler Set Assistant Will Cragoe Production: @shayjohnsonstudio Executive Producer @shayjohnsonstudio Production Manager @zoglaze Production Coordinator @francesca_lombardo Production Assistant @damienaugust Studio @interwoven_studios Orebella Team @fabelousy @ali_romash Beatrice Letondot @tori.malloy @laurbergs @mttaii @sabzay Wildflower Team @britneybarnhart - Social Media Manager @graciebellissimo - Videographer @melissastorgaa - BTS

373k 608
June 17, 17:25

🤍❕❕❕

256k 2.3k
December 11, 17:00

Undies…. For your phone! 📱🖤 Available NOW!! @wildflowercases

156k 351
July 25, 17:10

3 years with uuuuuuuuu 🤭🤭🤭🤭 I love u so much duke it’s cou cou

153k 384
September 22, 16:39

365 wedding girl

145k 213

@devonleecarlson's profile analysis

Followers
1.6m
▲ 0.5% this month

The chart shows how @devonleecarlson's Instagram follower count moved across the selected window, making it easy to spot steady growth phases, accelerations, and any plateaus in audience size over time.

Avg Likes
2.1k
▲ 0.35% this month

Posts on @devonleecarlson's feed averaged a certain number of likes over the selected window. The chart shows how that average shifted post by post.

Following
2.2k
▲ 0.49% this month

The chart shows how @devonleecarlson's following count moved across the selected window, helping identify changes in how actively this Instagram profile follows other accounts over time.

Total posts
2.5k

Total number of posts published by @devonleecarlson on Instagram.

Paid post performance

@devonleecarlson's sponsored vs. organic engagement. Higher means the audience stays engaged with branded content.

Reels plays
474k

Average plays per Reel on @devonleecarlson's Instagram — a useful proxy for short-video visibility.

Avg Comments
132

Average comments per post on @devonleecarlson's feed. Unlike a quick like, a comment requires the viewer to stop and respond.

Avg Shares
575

Average shares per post — how @devonleecarlson's content reaches users beyond direct followers.

How we built the DEVON CARLSON report

This report covers DEVON CARLSON's Instagram account, @devonleecarlson, using the account records available in IQFluence. The figures in this view apply to this account; use the platform switch to view the other linked accounts separately.

The engagement chart shows 10 posts published between 30 Jul 2026 and 20 Aug 2026. These are the content records available in this report; they are not confirmed as a complete account history. They are not confirmed as the sample behind average likes.

Average likes shows the arithmetic average of likes received by this account's last 30 posts. IQFluence calculates engagement rate as Average likes divided by Followers, multiplied by 100. Both values belong to the same analysis. The percentage does not measure unique engaged followers. Calculation details for average comments, average shares and average Reel plays were not supplied.

The source report is dated 31 Aug 2026; a separate collection timestamp for these metrics was not supplied.

IQFluence estimates audience location using location tags, recent-post language and captions, and information from follower bios. Country percentages are estimates, not verified residence data. These estimates do not establish unique reach, purchase intent or campaign sales.

Read the full methodology

Data availability in this snapshot

Source report date
31 Aug 2026
Profile last checked
23 Aug 2026
Performance data updated
Sep 2026
Audience data updated
Not supplied
Observed history window
30 Jul 2026 – 20 Aug 2026
Posts in this history
10

"Not supplied" describes missing metadata. It does not mean that the account is inactive.

Popular #
#ad #workingwithchanel #chanelwatches #chanelfinejewelry #chanelpartner #chanelpremiere #fifaworldcup #devainbag #viktorandrolfpartner #gucciprimavera #j12 #poloralphlauren
Popular @
@devonleecarlson_partner @devonleecarlson_team @brand_partner @campaign_partner @creator_collab @community_page @media_partner
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TopicSensor®
Lookalikes
matzahvelli @matzahvelli matzahvelli
sydney lynn @sydneylynncarlson sydney lynn
Food Network @foodnetwork Food Network
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Influencer brand affinity
Brand affinity
Retail partners
Food & beverage
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Influencer interests
Fitness & Yoga
Camera & Photography
Toys, Children & Baby
Travel, Tourism & Aviation
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@devonleecarlson's audience analysis

Audience type
  • Real People
    72.1%
  • Mass Followers
    15.5%
  • Suspicious Accounts
    7.9%
  • Influencers
    4.5%
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Gender and age
  • Male 65.6%
  • Female 34.4%
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Language
  • English 59.07%
  • Spanish 15.31%
  • Portuguese 12.23%
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Audience brand affinity
Brand affinity
Retail partners
Food & beverage
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Brands @devonleecarlson's followers most actively engage with — what the audience itself opts into, separate from what @devonleecarlson posts about.

Audience interest affinity
Clothes, Shoes, Handbags & Accessories —
Toys, Children & Baby —
Fitness & Yoga —
Camera & Photography —
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Categories @devonleecarlson's audience follows beyond @devonleecarlson's own content — useful for understanding what followers are looking for next.

Audience lookalikes
Jamie Oliver @jamieoliver Jamie Oliver
Gordon Ramsay @gordongram Gordon Ramsay
BuzzFeed Tasty @buzzfeedtasty BuzzFeed Tasty
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Creators whose audiences share the most behavioral overlap with @devonleecarlson's. If a campaign with @devonleecarlson works, these are the closest neighbors to scale the same message.

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Questions about DEVON CARLSON

The chart uses 10 posts published between 30 Jul 2026 and 20 Aug 2026. These records are not confirmed as a complete account history or as the sample behind average likes.

IQFluence calculates engagement rate as Average likes divided by Followers, multiplied by 100. Both values belong to the same analysis. The percentage does not measure unique engaged followers.

Average likes shows the arithmetic average of likes received by this account's last 30 posts. It is an average per post, not the account's total likes.

Followers changed from 1,560,141 in Mar 2026 to 1,567,950 in Sep 2026, a change of +7,809 (+0.50%). This describes the observed period; it does not establish the cause of the change or predict future results.

The source report is dated 31 Aug 2026; a separate collection timestamp for these metrics was not supplied, so the current count on the platform may differ.

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