Free Instagram Influencer Report on Michelle Choi

Michelle Choi picture

Michelle Choi

673k followers
Report generated on September 16, 2026
@michellechoii

nyc 💌michellechoi@select.co

United States
Followers
673k ▲ 0.06%this month

@michellechoii's Instagram followers — the basis for Engagement Rate, Real audience rate, and Audience tab metrics.

Engagement Rate
7.42%

How often @michellechoii's audience reacts to a typical Instagram post. See the Influencer tab for a detailed breakdown.

Real audience rate

Estimated share of @michellechoii's followers who are real, active people. Full breakdown in the Audience type block.

August 13, 01:05

moments captured by our talented friends 🤍 photo by @jamesklowe art direction by @nicolemillerwong

362k 1.9k
July 31, 00:36

a blurry moment 🤍

262k 7.5k
August 24, 00:52

married!! 💍 photo @jamesklowe planner @lepetiteprive hair @mariko_jsm makeup @a_ryeomii dress @ellysofocli @kaylabennet_official

233k 4.6k
August 26, 23:20

the last bits of our day 🥰 photos by @jamesklowe

112k 389
August 7, 00:25

🥹

104k 405

@michellechoii's profile analysis

Followers
673k
▲ 0.06% this month

The chart shows how @michellechoii's Instagram follower count moved across the selected window, making it easy to spot steady growth phases, accelerations, and any plateaus in audience size over time.

Avg Likes
4.6k
▲ 1.05% this month

Posts on @michellechoii's feed averaged a certain number of likes over the selected window. The chart shows how that average shifted post by post.

Following
796
▲ 0.13% this month

The chart shows how @michellechoii's following count moved across the selected window, helping identify changes in how actively this Instagram profile follows other accounts over time.

Total posts
673

Total number of posts published by @michellechoii on Instagram.

Paid post performance

@michellechoii's sponsored vs. organic engagement. Higher means the audience stays engaged with branded content.

Reels plays
642k

Average plays per Reel on @michellechoii's Instagram — a useful proxy for short-video visibility.

Avg Comments
411

Average comments per post on @michellechoii's feed. Unlike a quick like, a comment requires the viewer to stop and respond.

Avg Shares
550

Average shares per post — how @michellechoii's content reaches users beyond direct followers.

Popular #
#ad #sezanepartner #cledepeaubeautepartner #sezanelovers #axisypartner #exuviancepartner #bojpartner #memoparispartner #pdrn #yesstyle #easytomorrowpartner #rejuran
Popular @
@michellechoii_partner @michellechoii_team @brand_partner @campaign_partner @creator_collab @community_page @media_partner
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TopicSensor®
Lookalikes
JOAN - 조은 @joanday JOAN - 조은
努力 Nuria @nuriamaa 努力 Nuria
Bon Appetit Magazine @bonappetitmag Bon Appetit Magazine
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Influencer brand affinity
Brand affinity
Retail partners
Food & beverage
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Influencer interests
Camera & Photography
Fashion & Style
Toys, Children & Baby
Restaurants, Food & Grocery
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@michellechoii's audience analysis

Audience type
  • Real People
    70.1%
  • Mass Followers
    16.3%
  • Suspicious Accounts
    8.5%
  • Influencers
    5.1%
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Gender and age
  • Male 65%
  • Female 35%
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Language
  • English 69.56%
  • Chinese 7.95%
  • Korean 4.27%
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Audience brand affinity
Brand affinity
Retail partners
Food & beverage
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Brands @michellechoii's followers most actively engage with — what the audience itself opts into, separate from what @michellechoii posts about.

Audience interest affinity
Clothes, Shoes, Handbags & Accessories
Fitness & Yoga
Beauty & Cosmetics
Travel, Tourism & Aviation
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Categories @michellechoii's audience follows beyond @michellechoii's own content — useful for understanding what followers are looking for next.

Audience lookalikes
Food Network @foodnetwork Food Network
BuzzFeed Tasty @buzzfeedtasty BuzzFeed Tasty
Gordon Ramsay @gordongram Gordon Ramsay
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Creators whose audiences share the most behavioral overlap with @michellechoii's. If a campaign with @michellechoii works, these are the closest neighbors to scale the same message.

Don’t stop now — the right influencers are still out there

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FAQ

Is Michelle Choi a good fit for our brand campaign goals?
See audience relevance, content fit and engagement - view full report.
How does Michelle Choi’s audience align with purchase intent?
Check audience signals, engagement quality and conversion indicators - see full IQFluence report.
Which platforms does Michelle Choi primarily create content on?
See platform breakdown and channel performance in the full report.
What are Michelle Choi’s top-performing content themes and formats?
See which themes, formats and content types drive her best engagement - unlock full report
How do we validate Michelle Choi’s audience authenticity and reach?
Vet her audience quality, fraud signals and reachability - see full report
What metrics should we track to measure Michelle Choi’s campaign ROI?
Track engagement, CTR, conversions and audience lift - see full report