How fresh is the influencer data and how often do profiles refresh?
Profiles refresh in seconds after you paste a handle. Key metrics use a rolling 30-day window. Platform-wide views, ER, and cadence update continuously so recent posts and audience shifts appear fast - expect near-real-time stats for verification and side-by-side comparisons.
Can I compare creators across Instagram, TikTok, and YouTube side-by-side?
Yes. We standardize metrics - ER%, views, and posting cadence - across Instagram, TikTok, and YouTube. That lets you review creators in one grid, compare audience demographics, engagement, and recency, and export apples-to-apples rows for shortlist and approval. Profiles refresh in seconds.
Can I export shortlisted creators and share a live media plan sheet?
Yes. After shortlisting, export saved creators as CSV. Generate a live Media Plan Builder Google Sheet with apples-to-apples rows. Shareable links let teams view updates as profile stats refresh. Exports (PDF/JSON) for single profiles require sign-in.
How do you verify audience quality and detect fake followers?
We run multi-layer checks on profiles and audiences. AI flags suspicious growth patterns, bot-like engagement, and inflated follower spikes. We cross-reference audience demographics, ER% trends, median/min/max views, posting cadence, and recent activity. Results surface fraud risk, reachability, and audience-market fit.
How do you normalize engagement and views across different platforms?
We normalize by converting raw likes, comments, and views into standardized ER% and view bands. ER% uses last-30-day averages with posting cadence context. Views become min/avg/max from recent-post distributions. This creates fair, cross-platform metrics for apples-to-apples comparisons.
Can I build apples-to-apples media plans for multi-platform campaigns?
Yes. Build one Google Sheet with standardized creator rows. We normalize ER%, views, and posting cadence across Instagram, TikTok, and YouTube. Paste handles and profiles refresh in seconds. Use filters for audience, performance guardrails, and export shareable, apples-to-apples rows for shortlists and approvals.
Find more influencers on TikTok, YouTube and Instagram
Don’t limit yourself to one platform. Checkout our list of the best performing influencers on.