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20 Top Nyc Creators On Instagram

We examined 180 accounts and matched 89 local profiles. These 20 creators share content from New York City daily. Brands seeking partnerships can browse public audience metrics and reach out directly. Discover who shapes local culture on Instagram right now.
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Discover New York City Influencers

Explore public profiles based in the city. Filter accounts by size and engagement before you send any messages.
Last date updated: Sep 29, 2026.
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  • 1
    Alexxugur picture

    Alexxugur

    Instagram icon @nfs.manhattan
    Bio
    NEWYORK
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    • Followers
      1.3m
    • Engagement Rate
      0.17%
    • Average likes
      2.1k
    Audience location by country
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  • 2
    Jeffrey Harnish picture

    Jeffrey Harnish

    Instagram icon @jeffrey_in_nyc
    Bio
    Travel, Food, Attractions📍NYC 700K on TikTok: jeffreyinnyc 📩jeffreyinnyc15@gmail.com

    Jeffrey Harnish highlights local travel attractions, hidden gems, food spots, and things to do across New York City.

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    • Followers
      1.1m
    • Engagement Rate
      4.45%
    • Average likes
      49k
    Audience location by country
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  • 3
    Jon Buret picture

    Jon Buret

    Instagram icon @thewellroundedhuman
    Bio
    Making the 🌎 a healthier place, one person at a time. Based in NYC 🗽🇩🇴 jon@interneticons.co ✉️

    Jon Buret is a health and lifestyle creator based in NYC who showcases local dining spots and healthy restaurant finds.

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    • Followers
      536k
    • Engagement Rate
      3.69%
    • Average likes
      20k
    Audience location by country
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    How we built this list

    Location screening came first for this ranking. We selected public Instagram profiles with an approved connection to New York City, United States, based on profile information provided by the platform.

    The connection may reflect residence, work or regular content about the area; it is not proof of a home address. Where recent posts supplied the evidence, the review covered 30 days and expanded to 90 days for sparse profiles.

    We examined 180 profiles; 89 met the criteria. This page shows 20 of them, ordered by follower count. Relevance decides who qualifies, not the order.

    Place searched:
    New York City, United States
    Accepted connection:
    profile information provided by the platform
    Data updated:
    September 29, 2026
    Read the IQFluence ranking methodology
  • 4
    Robert Garcia picture

    Robert Garcia

    Instagram icon @beauty_androgyny
    Bio
    🎤 #BoyGirl Singer / Song Writer❗️ ⭐️TikTok @Favoriteboygirl ❤️5/4/21 @king_lynbrooks❗️ 🎥 S2:E8 Cast @mtv @mtvsecretship

    Robert Garcia is a New York City-based singer and songwriter whose sporadic local tags do not make up a dedicated local urban or NYC niche feed.

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    • Followers
      434k
    • Engagement Rate
      2.86%
    • Average likes
      12k
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  • 5
    Alissa picture

    Alissa

    Instagram icon @aliceeednc
    Bio
    .

    Alissa is a creator based in New York City sharing office-themed lifestyle content, making her a relevant local urban fit.

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    • Followers
      339k
    • Engagement Rate
      0.21%
    • Average likes
      723
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  • 6
    Johnny Murtaugh picture

    Johnny Murtaugh

    Instagram icon @johnnymurtaugh
    Bio
    NYC & 🌍 The best places & experiences, uncovered 📩 partnerships@johnnymurtaugh.com

    Johnny Murtaugh is an NYC content creator showcasing local spots, history, and city experiences, making him a great fit for New York City urban exploration.

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    • Followers
      327k
    • Engagement Rate
      2.75%
    • Average likes
      9k
    Audience location by country
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    7
    Tamia Jones picture

    Tamia Jones

    Instagram icon @tamiaajayyy
    Bio
    ✨ The originator of the iconic NYC subway kiss trend 💋 🎥 TikTok family: 354.8K strong 💌 Email: tamiaajayy@gmail.com

    Tamia Jones is a content creator known as the originator of the NYC subway kiss trend, focusing heavily on local urban street videos.

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    • Followers
      306k
    • Engagement Rate
      12.95%
    • Average likes
      40k
    Audience location by country
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  • 8
    Levi Pinson picture

    Levi Pinson

    Instagram icon @levipinsonnyc
    Bio
    Real Estate Advisor Selling NYC’s Finest Properties 347-893-2168 | levip@nestseekers.com (Formerly @rent_ny)

    Levi Pinson is a real estate advisor showcasing luxury properties and rooftop spaces across New York City.

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    • Followers
      302k
    • Engagement Rate
      0.79%
    • Average likes
      2.4k
    Audience location by country
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  • 9
    Samuel Marquez picture

    Samuel Marquez

    Instagram icon @samuelmarquez94
    Bio
    🇲🇽 Ingeniero Civil Mexicano en NYC👷🏻‍♂️ 📍 NYC - León Gto 🗽 TikTok +500K 🥾 Todos mis enlaces 👇🏻 📩 Sam94work@gmail

    Samuel Marquez is a Mexican civil engineer in NYC who creates educational videos about New York City architecture and landmark history.

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    • Followers
      295k
    • Engagement Rate
      6.70%
    • Average likes
      20k
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    10
    Dasom Lee picture

    Dasom Lee

    Instagram icon @explorewithdasom
    Bio
    i'm dasom, ur NYC life inspo 🤭 ex-Deloitte city lifestyle, beauty, popups, travel linkedin—experiential marketing connoisseur💫 ✉️ dasom99@gmail.com

    Dasom Lee is an urban lifestyle creator sharing local New York City pop-ups, skyline views, and city living inspiration.

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    • Followers
      224k
    • Engagement Rate
      12.91%
    • Average likes
      29k
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  • 11
    Irma & George picture

    Irma & George

    Instagram icon @woofitsgeorge
    Bio
    NYC pup & fam with champagne taste🥂 Momager @irmssss ✨ Email: woofitsgeorge@gmail.com

    Irma and George are a New York City pup and family sharing lifestyle content centered around local urban living.

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    • Followers
      222k
    • Engagement Rate
      8.03%
    • Average likes
      18k
    Audience location by country
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  • 12
    mtmisaiah picture

    mtmisaiah

    Instagram icon @mtmisaiah
    Bio
    A Man After God’s Heart| NYC | This Account and @mtmmerch_ are MY ONLY ACCOUNTS | MORE THAN MONEY | Contact: Morethanmoneyministry@gmail.com
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    • Followers
      215k
    • Engagement Rate
      2.46%
    • Average likes
      5.3k
    Audience location by country
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    13
    Craig Fruchtman picture

    Craig Fruchtman

    Instagram icon @craigsbeds
    Bio
    I am a NY photographer and a Getty Images Contributor. I also own a bed store in NYC.

    Craig Fruchtman is a New York photographer and bed store owner capturing local urban landmarks and aerial views of the city.

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    • Followers
      169k
    • Engagement Rate
      0.41%
    • Average likes
      692
    Audience location by country
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  • 14
    Kristi picture

    Kristi

    Instagram icon @kristiipartyof6
    Bio
    in nyc..mostly on tiktok 👇🏼 (482k) 💌: partnerships@kristiipartyof6.com

    Kristi is a lifestyle vlogger previously based in New York City who shares daily vlogs, family updates, and shopping routines.

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    • Followers
      159k
    • Engagement Rate
      2.62%
    • Average likes
      4.2k
    Audience location by country
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  • 15
    Yu "Fish" Cui • NYC & Lifestyle picture

    Yu "Fish" Cui • NYC & Lifestyle

    Instagram icon @fishsflourish
    Bio
    🐉Chinese girl in NYC 🗺️Sharing the best travel guides ✨Culture, food, lifestyle & hotels 💌hello@fishsflourish.com

    Yu Cui is a lifestyle creator based in New York City sharing local city guides, food, and culture alongside international travel content.

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    • Followers
      157k
    • Engagement Rate
      1.20%
    • Average likes
      1.9k
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    16
    KC VANISH picture

    KC VANISH

    Instagram icon @thegreatkc
    Bio
    NYC thegreatkc@outreachtalentgroup.com

    KC VANISH is an NYC-based creator sharing fashion, style, and daily urban life from New York City.

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    • Followers
      156k
    • Engagement Rate
      6.19%
    • Average likes
      9.6k
    Audience location by country
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  • 17
    Oz picture

    Oz

    Instagram icon @ozslife
    Bio
    Talk soon! NYC oz@ozslife.com

    Oz shares local New York City food reviews and entertainment content, fitting the urban and local search niche.

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    • Followers
      121k
    • Engagement Rate
      5.75%
    • Average likes
      7k
    Audience location by country
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  • 18
    FRANK picture

    FRANK

    Instagram icon @thepizzamanofnyc
    Bio
    🗣️ QUALITY IS NEVER A COINCIDENCE 🍕@eastvillagepizza🍕 👨🏻‍🍳 Started 26 years ago at MacDougal St with John

    Frank is a New York City pizzaiolo and pizzeria owner sharing authentic local slice experiences and international expansions.

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    • Followers
      121k
    • Engagement Rate
      4.81%
    • Average likes
      5.8k
    Audience location by country
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    19
    Olivia Iva picture

    Olivia Iva

    Instagram icon @ivaoliviahair
    Bio
    Owner @olahairco

    Olivia Iva is a hair salon owner in New York City sharing local updates from the Upper West Side.

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    • Followers
      108k
    • Engagement Rate
      0.04%
    • Average likes
      48
    Audience location by country
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  • 20
    nyc.thick picture

    nyc.thick

    Instagram icon @nyc.thick
    Bio
    Just a nyc vibe…

    This creator shares local lifestyle and football content with a distinct New York City and Brooklyn urban vibe.

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    • Followers
      107k
    • Engagement Rate
      2.03%
    • Average likes
      2.2k

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FAQs

The first five profiles featured on this page are Alexxugur, Jeffrey Harnish, Jon Buret, Robert Garcia, and Alissa. Each of these accounts shares content connected to New York City and meets the established criteria for local relevance.

Alexxugur leads the ranking because the displayed order is determined strictly by follower count. This creator holds the position at the top of the list among the 20 profiles shown on the page.

Jeffrey Harnish highlights local travel attractions, hidden gems, food spots, and things to do across New York City. In comparison, Jon Buret is a health and lifestyle creator who showcases local dining spots and healthy restaurant finds.

The displayed order means the creators are arranged by follower count. Relevance decides who qualifies for the list, while the sequence itself reflects the size of each creator audience among the 20 featured profiles.

Robert Garcia is a singer and songwriter whose sporadic local tags do not make up a dedicated local urban or NYC niche feed. Alissa shares office-themed lifestyle content, making her a relevant local urban fit.

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